Vincent HRD metal wall sign

Essential lowbrow art for your garage, lounge, hall or ... wherever

Specifications: Heavy duty mild steel. UK made. 400mm x 300mm. High resolution image. Printed direct to metal.

Only £14.99

plus P&P. UK £4.30. EU £6.50. World £11.10


UK P&P £4.30

Royal Mail First Class Signed For Delivery

EU P&P £6.50

Royal Mail Standard International Service


Worldwide P&P £11.10

Royal Mail Standard International Service

Vincent HRD metal wall sign


Instructions for use:


1. Remove carefully from the packaging.

2. Inspect the sign and feel pleased that you bought it.

3. Find a suitable spot on a suitable wall or door.

4. Position the sign thoughtfully using strips of masking tape if necessary.

5. Carefully mount the sign with nails or screws taking utmost care not to damage any part of the design (Tip: Use fibre washers both in front and behind the sign if you're the particular type or have an obsessive-compulsive tendency).

6. Open a beer, light a fag, hug your partner or favourite pet.

7. Stand back and enjoy the sign and do this as often as time and convenience allows.

8. Drop us an email to let us know how satisfied you are.

9. Wipe the sign occasionally with a soft cloth (and wax it if you're the particular type or have an obsessive-compulsive tendency).

10. Tell your friends.


That's all that's required. The sign should still be fit for purpose long after you're gone, and we hope that's a long time into the future.




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We only sell signs that we

hang on our own walls. If you have a problem with anything you buy from Sump, tell us and we'll sort it out. Pronto.

No fuss. No arguments.

Classic motorcycle signs

Classic bike wall
signs from £8.99

Vincent Motorcycles was founded in 1928. But the name and legal identity was originally Vincent HRD. HRD were the initials of Howard Raymond Davies, a colourful character with a colourful history. Davies was a despatch rider during WW1. During that same conflict he later became an RAF pilot and then a prisoner of war. In peacetime he was also a motorcycle racer who racked up his share of successes (and losses). He was a shrewd motorcycle designer. And he was a respected businessman, albeit one who never quite enjoyed the fortunes he promised himself.

Nevertheless, the general public was well aware of Davies' exploits and social standing, and his esteemed reputation provided a convenient springboard from which to launch his own motorcycle firm in 1924.

That company was Wolverhampton-based HRD Motors. Davies' slogan was "Built by a Rider" which underpinned his competition philosophy that the man at the sharp end generally knew what he wanted and what he needed.

Using proprietary components, Davies turned to JAP for his engines (both OHV and sidevalve), Burman for close-ratio gearboxes, Druid for the front fork (girder), Renolds or Coventry for the drive chains, Binks for the carburettors, and Pilgrim for the oil pumps.

The aim was to produce high quality sporting motorcycles to rival the output of Brough, OEC, Sunbeam et al. But despite some promising creations and track successes, successful long term commercialisation of his dream wasn't forthcoming. HRD Motors crashed in 1928 and was sold to Ernie Humphries of OK-Supreme.

Humphries wanted the (neighbouring) HRD factory space, but he had no use for the HRD name, tooling, jigs, drawings and patterns. However, newcomer Phil Vincent did, and he was on a mission to create his own brand of motorcycle just as Howard Raymond Davies had.

Phil Vincent, rich with manufacturing plans and design ideas, felt that his own (then) modest name wasn't likely to impress any would-be customer. So initially, the firm was called Vincent HRD Co Ltd which was established at Stevenage. Hertfordshire. The tank badging, such as it was, prominently displayed the HRD initials. Beneath it, in much smaller lettering, it read: "The Vincent".

By 1950, with a post-war export drive underway, the initials HRD were dropped, allegedly to avoid any confusion with Harley-Davidson (H-D). True or false, Phil Vincent felt that he was now well enough established to operate with his name alone.

In 1959, however, the great flame of Vincent Motorcycles was snuffed out when the company, troubled by years of financial problems, went into receivership.

Our metal sign shows a 1948 Vincent HRD Rapide. The design of this bike broadly marks the end of one era and the beginning of another.

Phil Vincent, aided by the redoubtable motorcycle engineer Phil Irving, still had some way to go before the bubble burst, but this bike suits our tastes perfectly and was an obvious choice to add to our collection of signs.

We ordered 12 of these metal prints, and we've already sold 9, so be quick if you want one. The price is £14.99. It's a high quality image (direct to metal). The sign is supplied with mounting holes and should last for years, if not decades. We think it will look great on pretty much any garage wall, shed wall—or even inside your house if that's your style.

We generally despatch either the same day, or the next working day. But if we get caught short (and it happens to the best of us), we'll let you know immediately and give you the option of cancelling. And if you don't like it, just send it back for a refund. But buy today. Tomorrow might be too late.




Copyright Sump Publishing 2019